Why data analytics initiatives still fail

Executives talk about the value of data in generalities, but Michele Koch, director of enterprise data intelligence at Navient Solutions, can calculate the actual worth of her company’s data.In fact, Koch can figure, in real dollars, the increased revenue and decreased costs produced by the company’s various data elements. As a result, she is well aware that problems within Navient’s data can hurt its bottom line. A mistake in a key data field within a customer’s profile