Test, deploy, release ... repeat

The term "release management" might bring images to your mind of meetings that run from 4 p.m. - 8 a.m. and involve a build, sign-offs and lots of coffee, soda and vending machine snacks. 
Or you might think of a programmer clicking a deploy link. 
Not all companies can trigger a deployment whenever they're ready (relying on the version control safety net, of course), and not all should, but most can benefit from moving away from the first example and toward the last. 
I’ve