Need to build a customer community? This new Salesforce tool can help

Engaging customers is an ongoing challenge for companies large and small, but Salesforce has been working to make it easier. On Thursday, the CRM giant took its efforts a big step further with the launch of Lightning Bolt, a new product designed to jump-start the process of building customer communities, portals, and websites.Last year, Salesforce introduced Lightning Templates for Community Cloud, enabling companies to create customized communities for their customers, partners, and employees.