IDG Contributor Network: What makes a thought leader?

According to a 2016 survey by The Economist Group, at least 7 out of 10 executives will be more inclined to do business with organizations that are perceived as thought leaders. But what, exactly, does it mean to be a thought leader?Back in the 1990s, I worked at Rodale, Inc, publisher of Prevention, Men’s Health, Bicycling and more. The company was well known for what we then called “service journalism.” The idea was simple — give people practical, us