IDG Contributor Network: Holograms make a comeback for enterprise marketing

Decades ago, marketers couldn’t fathom the ability to project an artificial projection of Bill Gates at a conference to interact with attendees in real-time. Fast forward to 2018, and millennials and Gen Z alike will be able to harness to power of holograms and augmented reality to make technology interaction more natural and accessible for all ages. Although holograms have been deployed for a few years, they have generally exclusively been used in the music space.Advanced technology is a