IDG Contributor Network: Developing product management disciplines that drive digital transformation

Digital transformation is driving more enterprises to develop customer-facing and workforce productivity applications. In a recent Harvey Nash and KPMG survey, 41% of respondents had an enterprise-wide digital strategy, up 52% from 2016, and 54% are dedicating more time to innovation as a top tactic. CIOs of companies such as Capital One and Dominos Pizza that are succeeding at digital transformation understand that they have to operate like tech companies and must be great at building software.