IDG Contributor Network: 'ConTech' roundup from Content Marketing World

Technology leaders are responsible for a wide range of elements related to their company's digital presence: security, performance, scalability, business continuity, core functionality, integration with disparate systems, and increasingly playing a key role in CX processes. Historically, "content" has been an area where IT could remain blissfully uninvolved, leaving it to the marketing and business teams to write and publish whatever words and pictures they deemed beneficial. And while it's unli