IDG Contributor Network: 9 companies using data to make retail more efficient

Retail isn’t exactly in it’s most comfortable space right now. With companies like Amazon on the rise, physical retail locations are being called into question. Are they actually valuable anymore? Are consumers willing to break away from their computers and go to shop when they can just order from their living room? Questions like these can easily be answered with the right information.Retail behemoths like Sears, JCPenney, and Macy’s are closing left and right with no backup p