IDG Contributor Network: 4 pillars of analytics strategies

Why you need an analytics strategy
If data is the new oil, then analytics is how we refine it. Analytics enable the extraction of high-quality, timely and actionable insights to help leaders make better-informed decisions.Most analytics functions nowadays are centralized divisions of decision science experts. They support internal teams, providing reporting, dashboards, custom analytics, business intelligence, and in some cases advanced data products that leverage deep industry knowledge.But wit