IDG Contributor Network: 3 tips for creating a tight-knit community on social media

Today’s startups and SMBs have a distinct advantage over those of 20-30 years ago. Never before has there been such efficient ways to create unique communities of customers. Given the likes of social media and other forms of online marketing, businesses are able to put a personal touch on their messaging and reach vast numbers of consumers. In fact, a study by Smart Insights is predicting significant increases in social media budgets across the board in upcoming years.Smart Insights That b