IDG Contributor Network: 2016 digital consumer trends

Kleiner Perkins Caufield Byers better known as KPCB focuses on early-stage ventures. They released the Internet Trends 2016 report on June 1, 2016. This report highlights global and macro business trends. KPCB identified five major growth drivers over the past two decades. First connectivity growth is slowing (internet users rose to 3 billion from 25 million in 1995). Second emerging country growth is slowing. Third, government debt is growing (government debt-to-GDP rose to 66 percent from 51 p