How Netflix plans to curb its massive thirst for bandwidth

Online audio and video streaming now takes up more than 70 percent of downstream bandwidth during peak periods in North America. A big chunk of that 70 percent belongs to Netflix, which is easily the most popular premiere streaming service in the U.S. and Canada. Now engineers at Netflix are looking to reduce the service’s bandwidth footprint by as much as 20 percent while drastically improving the image quality for some users, according to a recent report by Variety.To read this article