11-03-2016 18:44 via

How analytics are misused to support an agenda

One of the big concerns I have about analytics is that it’s used badly more often than not. When I say badly I mean analytics gets used to confirm a bad decision that was already made rather than using it to assure the right decision gets made.You see this most obviously in politics and contentious issues where the desire to prevail exceeds significantly the desire to do the right thing. One of the most painful instances to watch was in the last presidential election. Democrats and Republi
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