Fossil aims to make smartwatches fashionable

Smart and beautiful: two qualities consumers can't get enough of in their gadgets. Fashion brand Fossil has picked up on this trend and aims to deliver on consumers' desires with its newest smartwatch, the Q Marshal. 
At first glance, you may mistake the Q Marshal for a conventional watch, a feature that seems now to be the aim of many smartwatch makers. The watch comes in a variety of bands including leather, stainless steel, and silicon. 
I tried it on for myself at IFA in Berl