Fitbit overhauls its app experience with groups and guided goals

Fitbit’s focus for 2017 is all about software, the company said at CES, and it’s starting with a trio of app updates.
Fitbit has always been a social app, recognizing that competition and encouragement are key to sticking with a fitness routine. In March, the app will add a new Groups tab designed to help you find like-minded folks—fellow runners, swimmers, bikers, etc. Anyone can share articles or photos to a group, and those updates will show up in a feed.
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