‘DVR for data’ gives TIAA deep insights into its digital business

Imagine an analytics tool that records every transaction that courses through your digital assets in real time and lets you scroll through scores of them to gain insights about your business. If such a tool -- let's call it a TiVo for your digital business -- existed it would prove incredibly valuable in helping you quantify the performance and value of technology initiatives designed to serve customers.TIAA Chief Digital Officer Scott Blandford has created such a system for the financial servic