BrandPost: Not Just a Catch-Phrase

Is there any doubt that digital transformation was the foremost catch-phrase of 2016? Check out this Google Trends chart to see how that phrase has soared past business agility over the past two years and you’ll get a sense of how dramatically interest has soared.
Virtually every vendor has a digital transformation marketing campaign and most businesses are either developing their strategy or at least thinking about it.
It’s reached the point where Forbes contributor Joe McKendrick