BrandPost: How Data Can Transform a Brand's IT Department
Just one in three IT leaders believes his team plays a role in generating new revenue, according to a global survey of chief information officers. Four in ten say that they don't play any role in developing new products and services.This isn't surprising. At too many companies, IT departments are seen as costly service providers. But this image doesn't make sense. Today's IT departments have the power to deliver insights to every single department within every type of organization -- and thus h
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