BrandPost: 10 Parallels Between Whiskey Tasting and Data Analytics

By Anthony DinaIn today’s world, the power of data analytics is everywhere. From agriculture to healthcare, from shopping to dating, from the vehicles we drive to the way we do business, our experiences are increasingly shaped by data analytics. This is true even when it comes to whisky tasting, although in this case the analytics process is driven by our senses and our reasoning rather than sophisticated algorithms.This is a topic that is close to my heart, given that I’m a directo