6 Google Analytics tips to boost your online sales

Google Analytics (GA) is often referred to as a "gold mine" of data. Savvy GA users have learned over time how to spot opportunities to increase sales — that's where the "gold" comes in. Other clever folks use GA to address problems that prevent them from realizing all possible revenue potential. After you learn and understand the basics of GA, it's time to start digging for all that gold. Here are six tips and best practices to help you get started.1. Set up Google Analytics conversi