6 CRM predictions for 2016

CRM software has come a long way from its early days as a desktop-based sales tool. And each year, it seems, there’s some hot new flavor of CRM – social CRM, cloud CRM, mobile CRM, vertical CRM – with new vendors and apps constantly entering the market.So what will be the big trends in CRM in 2016? Here are six predictions.CRM software will become even more social. “In 2016, we'll see a lot more CRM providers adding new social media features, whether that be tracking cust