Meet 3 Beauty Bosses Reshaping The Industry

By Tira Urquhart ·Updated March 28, 2024Black women are the powerhouses of the beauty industry, shelling out a staggering $1.7 billion annually on hair care alone. That’s nine times more than any other demographic! However, despite this immense buying power, our influence hasn’t always translated to leadership roles. But the tide is turning. In 2020, we watched Black women (finally) start to take the helm in leadership roles, which now afforded a new wave of young, brilliant B