Spain's 'jamon' conquers China

The aroma is so extraordinary it's like "a punch in your mouth" says Luqi Wu, one of several Chinese businessmen standing in a cellar in southwestern Spain surrounded by thousands of hanging ham legs.The world's top pork consumer, China has started getting a serious taste for Spain's world-famous "jamon" which is sold there as a luxury product and is getting one over on its French and Italian competitors."At the beginning, customers were just looking for elegant products because they're rich," s