NBC fails in bid to change opening ceremony
Seeking to maximize its prime-time audience for the Olympics, US TV network NBC tried but failed to change the order of the teams in the opening ceremony, Brazilian organizers said Wednesday. NBC wanted the countries to parade in alphabetical order by their names in English, instead of Portuguese, which would have put the United States near the end of the August 5 ceremony, instead of the beginning. The United States, which is accustomed to arriving near the finale, is in fact called Estados Uni
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