Lyft move to sell itself got little traction: reports

The on-demand ride company Lyft recently made moves to sell itself but the effort got little traction, the New York Times reported on Friday. The San Francisco-based startup in recent months held talks and approached an array of companies, including technology giants Amazon, Apple, and Google as well as US rival Uber and Chinese ally Didi Chuxing, the Times said in a story based on a dozen anonymous sources who knew of the private discussions. The most serious talks were reported to have taken p