Post Holdings discusses rationale for Weetabix - five things to learn

Post Holdings, the US food group, was this week announced as the new owner of Weetabix, the UK-based breakfast cereal business. The GBP1.4bn deal sees Post, one of the major cereal companies in the US, take on one of the leading players in the sector in the UK but one seeing muted growth in a challenging market - and a business seen to have hardly prospered under the ownership of China's state-backed giant Bright Food. Post discussed its move with Wall Street analysts on Tuesday and Dean Best pr