Demystifying the "Special Sauce" of Top Brands

Image Caption: Image Credit: Culinary Edge founder discusses the secrets of top brands.Exclusive Brief: 1When it comes to building a buzz-worthy brand—one with the food and business model to back warrant such hype—there is no single mandate that fits all companies. At least that was the message that Aaron Noveshen, founder of the consulting firm the Culinary Edge, emphasized in his talk, “From Main Street to Wall Street: Secrets behind America’s Great Growing Brands,” at