13-10-2015 16:57 via feeds.qsrmagazine.com

Beverage Orders Drop 4 Percent

Image Caption: Image Credit: Beverage orders decrease 4 percent, the NPD Group finds.Exclusive Brief: 0Although consumers order a beverage 70 percent of the time when visiting restaurants and other foodservice outlets, beverage orders have declined 4 percent or 2 billion servings over a five-year period, finds The NPD Group, a leading global information company. Consumers’ changing tastes and cost consciousness are behind declines, finds a new NPD foodservice market research
Read more »