At McDonald’s, the Fix Is On

Company’s restructuring plan aims to do more with less.June 2015Image Caption: New McDonald's CEO Steve Easterbrook has been tasked with reversing the company's recent slump.Teaser Image Orientation: LeftThere’s one McDonald’s restructuring story that still hasn’t been told.
I know it hasn’t been told, because it happens to be mine.
While it might not seem that a rather silly, personal anecdote that’s more than half-a-century old can help in the complex restructur