3 Features Brands Should Borrow from Fast Casual

Fast-food brands should adopt three characteristics of fast casual.Exclusive Brief: 1In recent years, fast casual has cast a shadow over traditional fast food. Touting higher quality, fresher foods, these concepts are becoming major players within the greater foodservice industry. Established fast food brands need not convert to fast casual, but they could stand to learn a few things from these luminaries on the rise.
Steve Jones, managing director at Jones Lang LaSalle (JLL), a professiona