Pantone’s 2026 Color of the Year, a Shade of White, Is Tone Deaf

At a time when the political significance of whiteness has been at the center of debates across United States and Europe, Pantone has named “Cloud Dancer,” a shade of white, as its 2026 Color the Year.According to Pantone’s gushy press release about the hue, Cloud Dancer is “a billowy white imbued with a feeling of serenity” and “a symbol of calming influence in a frenetic society rediscovering the value of measured consideration and quiet reflection”&md