How a Curator’s New Business Venture Aims to Be ‘Tinder for Museums’

This past July, the American Folk Art Museum in New York was the recipient of a generous bounty: 40 artworks by the likes of Horace Pippin and Bill Traylor gifted by former AOL Time Warner CEO Richard Parsons and his wife, Laura. The donation came about in the classic manner: Laura Parsons, a longtime trustee and generous supporter of the museum, knew that it would be transformational, as AFAM director Jason Busch later described it.
Such a perfect match between donor and institution is more rar