Lighting the Way

All images are courtesy of the Neon Museum, Las Vegas.For decades, neon signs beckoned travelers from America’s highways, their colorful glow promising everything from a hot meal and a comfortable bed to live entertainment or a tank of gasoline. As automobile travel flourished during the 20th century, illuminated signs became more than advertising. They became landmarks, welcoming visitors, defining downtowns, and creating unforgettable identities for businesses large and small.Historic si