‘Spider-Man: Brand New Day’ sets domestic box office preview record with $72 million

Sony and Marvel’s “Spider-Man: Brand New Day” established a new domestic box office milestone by generating $72 million in preview ticket sales ahead of its opening weekend. The figure exceeded the previous record of $60 million set by “Avengers: Endgame” in 2019, marking an unprecedented achievement for early screenings in Hollywood history.
The film, starring Tom Holland, benefited from Wednesday early access screenings and Thursday night previews. Industry analy