Digital media fell in love with Snapchat, and now Snapchat loves TV

Three years ago, Nick Bell and a few colleagues at Snapchat stared at a wall of post-it notes. On them were the names of dozens of media outlets like People, Daily Mail, Billboard and The New York Times. Snapchat wanted brands with strong voices that could connect with a 14 year old. It was up to Bell, formerly senior VP at News Corp., to convince publishers to see the light.  SEE ALSO: Snapchat cash is no joke for the media That was the beginning of Discover, a network of media outlets tha