Amazon to launch new private-labels in coming weeks: WSJ

Amazon boxes are seen stacked for delivery in the Manhattan borough of New York City, January 29, 2016. REUTERS/Mike Segar/File PhotoMore(Reuters) – Amazon.com Inc will launch new lines of its private-label brands in the coming weeks, the Wall Street Journal reported, citing people familiar with the matter.
The new brands with names like Happy Belly, Wickedly Prime and Mama Bear will include nuts, spices, tea, coffee, baby food and vitamins, as well as household items such as diapers and l