Yahoo's new logo yodels ‘yahoOOOOoooo'

Yahoo unveiled its new logo Monday, its third since launching the brand more than 24 years ago. “As with the original logo, the new identity captures the voice of a brand named after an exclamation of joy and discovery, and still looks like it should be shouted or yodeled — ‘yahoOOOOoooo!’” says Pentagram, which designed the logo. The redesign also “signals a strategic change for the company as it prepares to introduce other products and services over the