05-11-2021 19:21 via feeds.adweek.com

With Abercrombie & Fitch Sitting Pretty, Its Sister Brands Get a Makeover

While flagship banner Abercrombie & Fitch garnered most of the attention--going from one of the most disliked brands in America to a successful turnaround--its parent company has been hard at work reviving the rest of its portfolio. Much of that progress came to fruition this past year, namely in the form of a relaunch of...
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