30-11-2020 21:22 via feeds.adweek.com

Why Carmakers Are Getting Into Podcasts and Audio Marketing

The first song ever to be described as "rock 'n rock" wasn't about geopolitical strife or peace and love. It was about an Oldsmobile. With lyrics like "V8 motor and this modern design / Black convertible top and the gals don't mind / Sportin' with me, ridin' all around town for joy," Rocket 88, which...
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