Why brands need AI voice avatars

When you think of voices created by artificial intelligence (AI), you probably imagine the audio likeness of a robot or computer. And you’d be right—and you’d be wrong. Because whereas the original, more-rudimentary computer-generated voices were little more than a hobbyist’s new favorite toy, today’s AI voices are an advertiser’s human-sounding secret weapon to move faster, execute smarter and create content more efficiently. A creative revolution is upon us