These Agencies Prioritized Sending Early-Career Creatives to Cannes

The Cannes Lions Festival has, historically, been a place where senior-level agency employees congregate to drink, network and vie for awards. Attending the event is harder for early-career advertisers. Budgetary concerns, and the sheer lack of relevant on-site opportunities for young people, create a barrier. Some agencies and third-party industry organizations are pushing back on...