The coronavirus ‘spending boom’ in context, and Gatorade’s thirst for live sports: Datacenter Weekly

Welcome to Ad Age Datacenter Weekly, our data-obsessed newsletter for marketing and media professionals. Reading this online? Sign up to get it delivered to your inbox here.The coronavirus ‘spending boom’“The American consumer is proving more resilient than predicted,” Bloomberg News reports. “Conventional wisdom, which initially assumed many U.S. shoppers would save their paychecks and stimulus funds until the pandemic subsided, has proved unfounded. The largest Am