Super Bowl Alert: Budweiser is back, medtech makes a buy, 50-year old soap introduces new generation

I’m Ad Age Editor Jeanine Poggi, counting down to Super Bowl LVI. In the weeks leading up to the game, which will, as of now, air on NBC on Feb. 13, Ad Age will bring you breaking news, analysis and first looks at the high-stakes, Big Game commercials—all in our Super Bowl newsletter. Sign up right here to get them in your email.Budweiser is backAnheuser-Busch InBev is bringing Budweiser back to the Super Bowl along with some of its newer brands, Ad Age’s E.J. Schultz reports.