Rather than show diversity in images, brands should tell stories that normalize it

As broadcast TV networks prepare to launch their fall lineups, many of us are anticipating how creators, in both programming and advertising, will answer the call for diversity and inclusion.While diversity and inclusion rightfully reign as top concerns in both advertising and Hollywood, I believe showrunner powerhouse Shonda Rhimes put it best: We don’t need to "diversify" television, we need to "normalize" it.In advertising, we’ve certainly made strides in showing more in