NBCU Says Time Spent on Digital Platforms Will Equal Linear By Late 2022

On the TV side, NBCUniversal is best known for its linear networks like NBC, USA and Bravo--but the company now projects that consumers will spend an equal amount of time with its digital properties within 18 months--or roughly the end of 2022. Krishan Bhatia, NBCUniversal's president and chief business officer for global advertising and partnerships,...