26-09-2019 23:11 via feeds.adweek.com

Move Over, Big Mac—McDonald’s Joins the Beyond Burger Game

McDonald's has no beef with adding Beyond Burgers to its menu, at least temporarily. The fast-food chain plans to test alternative meat burgers at 28 locations starting Sept. 30. Beyond Meat created an exclusive plant-based patty for McDonald's. The result: PLT--plant, lettuce, tomato--is a twist on the classic BLT. Laurent Altmin of McDonald's Global Corporate...
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