09-02-2022 22:27 via adweek.com

It’s Super Bowl Sunday—Do You Know Where Their Eyeballs Are?

As we count down the final hours to Super Bowl 56, there's only one question left to answer--what the question is, though, depends on whether you are a viewer or a marketer. For fans, of course, the question is whether the LA Rams or Cincinnati Bengals will dominate the gridiron. But for marketers, it's not...
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