08-04-2021 22:31 via feeds.adweek.com

How Square Became a Critical Lifeline for their Customers During the Pandemic

At the beginning of 2020, Square geared up for a huge growth year driven in large part by brand storytelling and customer acquisition. No one could have predicted what happened next but the strategy, plan, and priorities didn't fundamentally change once the pandemic hit--Square customers' needs did. The company's ability to move fast and be...
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