24-07-2019 17:35 via feeds.adweek.com

How People Used Pinterest Search During Their Amazon Prime Day Shopping

Amazon Prime Day shoppers incorporated Pinterest into their decision-making process, as searches for "Amazon Prime Day" skyrocketed by 1,345% in the week before the event compared with the previous week. Pinterest provided some examples of categories and products that saw surging search activity on its platform. Searches for "kitchen pantry organization" leaped 2,558% from July...
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