How machines can enrich the humanity of customer experience

Consider these two sentences: The fox is coming for the chickens. The seeds are coming for your yard. In each case the word “for” is doing very different work: In one it implies a negative, in the other a benefit.Now try: The robots are coming for our jobs. Again, you could interpret this either way—and people do, depending on their points of view. In marketing, for instance, the robots are indeed coming—to help. And they’re bringing artificial intelligence with the